4 Ways To Maintain Search Rank After A Redesign

4 Ways To Maintain Search Rank After A Redesign

By Colleen Bielinski December 06, 2017

You’ve got a snazzy new website all set to launch, but before you hit publish, take the time to make sure the redesign doesn’t tank your search engine optimization (SEO) efforts. These guidelines should help minimize the impact of your website redesign and get you back on top in no time!

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Ascedia Wins Silver Davey Award for AOPA Mobile App

Ascedia Wins Silver Davey Award for AOPA Mobile App

By Ascedia November 29, 2017

The winners of the 13th Annual Davey Awards have been announced by the Academy of Interactive and Visual Arts, and Ascedia is proud to be part of the list, winning a Silver Award for the mobile app we developed for the Aircraft Owners and Pilot’s Association (AOPA). 

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Authenticity: The Key To Destination Marketing

Authenticity: The Key To Destination Marketing

By Amy Paul November 22, 2017

It’s always a treat to hear Roger Brooks speak, and his keynote at this year’s Wisconsin Fall Tourism Conference was no exception. Brooks specializes in travel and tourism branding and marketing and is one of the most recognized experts in the tourism industry. In his presentation, he focused on…

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6 Reasons To Work With Digital Marketing Consultants

6 Reasons To Work With Digital Marketing Consultants

By Ascedia November 15, 2017

At this point in the year, you and your marketing department are likely completely immersed in 2018 planning. Ideally, you’re working closely with your traditional and digital marketing agencies to leverage their insights and ideas. And at some point during the process you may stop and think, “Why…

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Make Your Site or Mobile App Smarter With Machine Learning APIs

Make Your Site or Mobile App Smarter With Machine Learning APIs

By Emily Hughes November 08, 2017

I had the opportunity to attend Microsoft Build this year, and one thing that stood out to me was the variety of machine learning APIs (known as Microsoft Cognitive Services) that Microsoft has been releasing. And it's not just Microsoft: other big players such as Google, IBM, and Amazon have also…

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The Future Of CMS: Kentico Roadshow Recap

The Future Of CMS: Kentico Roadshow Recap

By Ascedia November 03, 2017

The Ascedia team attended the Kentico Roadshow in Chicago last week and returned with some insight into digital marketing trends and the future of CMS. Here are some highlights:

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2018 Planning: Embrace Your Budget

2018 Planning: Embrace Your Budget

By Ascedia October 11, 2017

If you are planning on working with a digital marketing agency to achieve your 2018 marketing objectives, that agency is going to ask you a number of questions (likely starting with these 18). One question in particular can often seem intrusive and greedy: What is your budget?

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5 Alternatives to Google Site Search

5 Alternatives to Google Site Search

By Chad Donnick October 04, 2017

According to b3net.com, approximately 30% of users prefer to use the site search functionality to find a product on a website. Having a robust search function on your website is ideal for user experience, but only if the search tool itself is effective.

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Is Your Business Ready For Augmented And Virtual Reality?

Is Your Business Ready For Augmented And Virtual Reality?

By Ascedia September 20, 2017

One of the hottest tech trends is the growing world of immersive technology. These days, gaming and app companies are attempting to put users deeper within the context of their digital environments than ever before, and there have been some amazing advancements in technology that are enabling this…

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Set The Stage For A Successful 2018 With Agency Collaboration

Set The Stage For A Successful 2018 With Agency Collaboration

By Ascedia September 13, 2017

As you enter the world of 2018 planning, it is important to remember that although the overall planning process for digital marketing and traditional marketing are similar, they require different skill sets for proper planning. But that doesn’t mean traditional and digital marketing strategy should…

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