Is your data ready for Omnichannel?

Is your data ready for Omnichannel?

By Nick Rudich November 15, 2018

Omnichannel isn’t just the latest in a stream of buzzwords - it’s a way of life, and it’s one that most of us are already living. In the world of digital marketing, it refers to a multi-channel approach that creates an integrated customer experience across platforms.

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5 Common Mistakes When Translating Websites

5 Common Mistakes When Translating Websites

By Jessica Gleason November 14, 2018

We were recently working on a project in which we had generated product specifications that were meant to be printed out by site visitors. Our plan was to nicely lay this information out to fit on a standard sheet of paper.

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Thinking Inside the Box with Nintendo Labo and Google Cardboard

Thinking Inside the Box with Nintendo Labo and Google Cardboard

By Jessica Gleason July 24, 2018

Nintendo Labo & Google Cardboard: Imagination Station Cardboard boxes can be a lot of fun for kids. With a little imagination and maybe some crayons and stickers, cardboard can become houses or spaceships or submarines. It may seem like technology is moving us away from finding joy in cardboard…

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Using Technical Debt to Your Advantage

Using Technical Debt to Your Advantage

By Ascedia May 30, 2018

Technical debt is like development work we owe to a project. It’s the development equivalent of using a book to prop up a table with a missing foot, or putting a bucket under the leak in the ceiling, or buying cheap sunglasses even when we know they won’t last as long as the more expensive ones.…

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User Testing for Increased ROI

User Testing for Increased ROI

By Colleen Bielinski May 16, 2018

In our current digital landscape, your company website is the first place a customer or prospect goes for information. This means that it is critical that your website functions to meet the needs of your core users, but how do you know what your users want, or how they navigate your website? With…

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Mobilegeddon 2? Surviving Google’s Mobile-First Index

Mobilegeddon 2? Surviving Google’s Mobile-First Index

By Rob Browning April 06, 2018

After years of waiting for execution, Google mobile-first index is officially being rolled out, slowly, according to the company. This convergence follows on the heels of many years of mobile-friendly changes and seems to signal the second coming of Google’s Mobilegeddon.

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Technology Progresses... To Progressive Web Applications

Technology Progresses... To Progressive Web Applications

By Chad Donnick March 14, 2018

Technology: we all know how fast it changes. It can be hard to keep up with the latest and greatest tech. Remember when anyone who was anyone had a Blackberry? How about other "cutting-edge" technology like the original iMac G3 or iPod? It’s even tough to keep up with the near-yearly releases of…

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4 Ways To Maintain Search Rank After A Redesign

4 Ways To Maintain Search Rank After A Redesign

By Colleen Bielinski December 06, 2017

You’ve got a snazzy new website all set to launch, but before you hit publish, take the time to make sure the redesign doesn’t tank your search engine optimization (SEO) efforts. These guidelines should help minimize the impact of your website redesign and get you back on top in no time!

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Ascedia Wins Silver Davey Award for AOPA Mobile App

Ascedia Wins Silver Davey Award for AOPA Mobile App

By Ascedia November 29, 2017

The winners of the 13th Annual Davey Awards have been announced by the Academy of Interactive and Visual Arts, and Ascedia is proud to be part of the list, winning a Silver Award for the mobile app we developed for the Aircraft Owners and Pilot’s Association (AOPA). 

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5 Alternatives to Google Site Search

5 Alternatives to Google Site Search

By Chad Donnick October 04, 2017

According to b3net.com, approximately 30% of users prefer to use the site search functionality to find a product on a website. Having a robust search function on your website is ideal for user experience, but only if the search tool itself is effective.

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